PXV Firm Profile: Structuring for the top tier

Das: fast starter, quick bloomer
Das: fast starter, quick bloomer
PXV Law Partners, which started as RDA Legal only three years ago with its founder just about two years out of NUJS Kolkata, can now boast four metro offices, a lockstep equity partnership model, bi-yearly managing partner elections and ambitious plans to give the legal world’s top brass a run for its money in the next five years.

Rohit Das, who was re-elected as managing partner in January 2011 after co-founding the firm in 2008, says he is not content for PXV to remain mid-market and mid-size. “We’re very aggressive and see ourselves in the top bracket in the next five years. And in terms of the size also we do see reaching 100 by five years.”

Firm Fact File

Offices: 4 (Mumbai, New Delhi, Bangalore and Kolkata) Total number of lawyers:** 25 Number of partners: 9, of which 7 equity (Mumbai: Rohit Das; Bangalore: Pingal Khan; New Delhi: Deepto Roy, Mohit Abraham, Thomas Phillippe, Shobha Singh, Anuj Sahay, New Delhi; Arindam Pal, Kolkata; and Souvik Bhadra, Kolkata) Practice areas: M&A, JVs, litigation and disputes, real estate, infrastructure and energy and banking and finance Indian firms recently seen on opposite side of deals: Induslaw, J Sagar Associates (JSA), Kanga & Co, Crawford Bayley, Khaitan & Co Worked with foreign firms such as Skadden Arps, Berwin Leighton Paisner and referral relationship with French-European firm DS Advocats Business development model: leveraging old relationships, developing new relationships, “very serious” about working with international law firms Recruitment: This year taken six or seven freshers from RMLNLU Lucknow and GLC Mumbai; internship programme has taken from Jindal Global Law School, Nalsar Hyderabad and GNLU Gandhinagar. Most impressive interns or students in past year: Not the school that matters, it’s the individual. We’ve had fantastic interns from Symbiosis Law School, ILS and CLC Delhi. CSR – The firm has undertaken vibrant pro bono work, says Das, at discounted fees or completely pro bono to various non-profit initiatives. Partners try to help clients who are not in a position to pay fees or have access to quality legal services, and some of the big non-profit organisation and those of clients such as Public Health Foundation of India, BPT – Hindustan Latex Charitable Trust and Yale Medical Centre.

Das started RDA Legal, as it was then called, after spending less than two years with Amarchand Mangaldas, having graduated from NUJS Kolkata in 2006. The first office was Kolkata, a city, he says, where he had the right amount of support and contacts necessary to start a new firm. This also gave a leg up to the second office only eight months later in Bangalore.

The firm underwent a restructuring to incorporate three new equity partners and rechristened to PXV last year.

PXV, short for Mount Everest’s original name Peak 15, is reflective of the firm’s ideologies, explains Das: hard work and dedication can lead them to the pinnacle of the legal profession.

The seven equity partners are on a pure lockstep with a common profit pool alongside two non-equity salaried partners.

“From last year we’re in the lockstep, we’re quite aggressive – we don’t want a highly leveraged firm in terms of associates but we want a highly leveraged firm in terms or partners,” says partner Deepto Roy, emphasising a balance between aggressive lateral hiring and organic growth. “Our salaries may not be as competitive as that of the big law firms [so we convince laterals] of the growth potential we see in the firm and ensure that they feel a part of it.”

Structurally forward looking

Besides an electoral method of selecting the managing partner every two years by equity partners, PXV has administrative sub-sections headed by each partner. An executive committee looks into various managerial responsibilities.

“One of things we’re putting in place is an executive committee of a smaller sub-set of partners taking on the firm’s responsibility,” explains Roy. “There are partners in charge of HR, knowledge, ethics and conflicts, business development, accounts and finance.”

Das adds that the firm’s management is closely knit and centralised with standardised practice across offices but trust still remains the cornerstone of understanding among partners.

And although all PXV partners are currently from NUJS Kolkata, Das says that is quite coincidental and the firm does not hold any institutional bias.

A part of PXV’s expansion strategy now is to take on specialists to expand in given practice areas while developing other important niche practices such as competition law and intellectual property in-house.

“Just recently we have inducted a consultant who is a UK qualified lawyer,” Das tells Legally India. “We are consulting her to develop a pharmaceutical practice - she’s an ex-Allen & Overy and has a lot of experience in-house as a lawyer working for pharma companies.”

M&As account for 45-50 per cent of the firm’s revenues followed by litigation, which contributes 30 per cent, and the rest that comes from other developing areas, according to Das. “General corporate work is bread and butter stuff for us.”

After four offices in Mumbai, Delhi, Bangalore and Kolkata, PXV is planning to open a fifth office by the end of this year in Ahmedabad, which according to Das is a growing centre of commerce where a lot of FDIs and investments have taken place.

Legally India’s law firm profiles are a new series where we look behind the scenes of Indian law firms and the way they work and play. All profiles are free of charge and independently written by Legally India’s editorial team.

Comments

bean counter 26 Jul 2011, 11:27
+3 -0
wondering if the fact file should include revenue and some ratios?
associate 26 Jul 2011, 11:42
+7 -1
This piece is nothing but self promotion. Kian- are you taking any money for this? this is like 'Privat treaties'.

[Please see the last line, there are no payment or 'private treaties' involved. Like our other firm profiles this is simply a new section to get a better idea of less well-known firms and their plans. Kian]
law firm associate 26 Jul 2011, 14:33
+6 -1
Dear Kian, in my opinion this is publicity in the nature of indirect advertisement. I sincerely request you to discontinue this column of you website.
Anonymous 26 Jul 2011, 14:42
+9 -1
come on guys give the new firms some space. Kian is doing a a good job by getting some recognition to these young lawyers. if these people do well then it will only inspire more youngsters to branch out on their own!
D 26 Jul 2011, 15:40
+1 -0
Go PXV!
Great 26 Jul 2011, 16:32
+2 -0
Kian, this is a great initiative. Really like the concept of getting to know lesser-known firms making a mark in the legal market. Well done! :)

And people who are saying this is indirect advertisement. Please go sleep! :P
A 27 Jul 2011, 07:02
+3 -0
I often visit thelawyer.com where I find law firms publishing their yearly revenues and PEP. Kian - can you please convince this lesser well-known firms to publish their revenues and PEP as well ? I know the Big Laws won't but atleast these neo-age firms can do that since they are getting the space here to make their presence felt in the market.
Lawyer 27 Jul 2011, 07:04
+1 -0
[...] No body have joined here from RMLNLU, Lucknow. at Kian, please explain.
reddy brothers 27 Jul 2011, 08:40
+2 -0
"And although all PXC partners are currently from NUJS Kolkata, Das says that is quite coincidental and the firm does not hold any institutional bias."

yeah, right.
Anushka 27 Jul 2011, 08:45
+0 -0
It is PXV..
Dhruv 27 Jul 2011, 11:42
+3 -0
[quote name="reddy brothers"]"And although all PXC partners are currently from NUJS Kolkata, Das says that is quite coincidental and the firm does not hold any institutional bias."

yeah, right.[/quote]

As you can imagine, it is extremely difficult to convince smart people to jump ship to a not-so-established law firm. The initial few years you have to rely on friends/batchmates/juniors from law school as they'd be the only ones who'd have enough confidence in the firm's business proposition and the founders' ability to steer the ship.

I'm sure as PXV expands, this institutional bias will also get diluted as the firm's success will be visible, and that shall act as incentive for people to join.
Krishnayan 27 Jul 2011, 13:28
+1 -0
Great going PXV. Ahmedabad is a good place to tap since none of the big firms have presence there. All the best. Cheers.
Arthos 28 Jul 2011, 08:22
+2 -0
It is always easy to criticise or question everything. But one cannot take away the fact that this law firm has four offices and 25 lawyers, something even more established ventures cannot boast. This is an achievement by a one year old lawyer with no great Godfathers, that remains unmatched and will remain unmatched for a long time to come. Undoubtedly Das remains one of the greatest legal entrepreneurs of our generation and time will tell that story. Good for you Kian! We should see more of these stories.
DB 28 Jul 2011, 08:46
+4 -0
For all of us who think PXV is a firm which only allows NUJS alumni to be a part of it, why not try applying to them if you are confident about your credentials? I believe very few would, considering that most of us do not wish to join a startup law firm before it has already established itself and others have borne the risks which we did not have the guts to undertake. If you are not ready to trust a firm and grow with it, dont take the easy way out and blame a firm for having an institutional bias.
Four offices in about 2 years and extremely enterprising and smart lawyers as partners - PXV is surely going to be a name to reckon with in the next 3 years.
Thanks Kian for informing us about start ups and lesser known firms. Some of us who read legallyindia to genuinely get to know about the legal world, do consider this as 'information' rather than 'advertisement'.
PXV Critique 28 Jul 2011, 09:12
+2 -0
Why is there only a photograph of Rohit Das? I believe Roy, Khan and the other partners equally contributed to making PXV what it is.
kianganz 28 Jul 2011, 09:47
+1 -0
We actually requested photos of other partners too but they struggled to find any appropriate ones so we went with the only one available for now.
badjournalism 29 Jul 2011, 10:51
+0 -0
Kian, wouldn't it be better if this article focused on aspects like practice areas, client feedback, inputs from associates, etc. rather than focusing on just what the partners have to say? Partner comments will never give a true picture about the firm. I fail to understand which part of this article has been "independently written" by LI's team. It only has quotes from partners and there is hardly any independent analysis.